Color Wheel
Neutralizing colors are colors that appear opposite on the color wheel. For example- blue neutralizes orange, green neutralized red and so on. So in order to cover red blemishes and blotchy skin, you must neutralize the color first with a green makeup  concealer. Then, cover with foundation makeup. By just adding a typical colored makeup concealer, you won't conceal the problem because the red or blue tones will shine through. So you always need to neutralize the flaw first, then cover with your shade of foundation.
Corrective Makeup Color Concealers:
Understanding Neutralizing makeup colors:
>> application, typical flaws and how to cover them. page 2
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More Makeup Tips and tricks
HOME > MAKE UP >> Makeup Corrective concealers, Conceal flaws with concealer
How to apply green, yellow & purple Corrective Concealers
Makeup concealers hide spots, dark circles, pimples, scars and provide smooth-on, blend-in camouflage cover-up for skin flaws. At one time or another we all want to conceal some type of nasty imperfection on our face. Caking on makeup concealers will make the skin flaw stand out even more. Most flaws on our face are color-related flaws such as dark, bluish under-eye circles, blemishes or birthmarks to name a few. In order to mask the flawed color and make it less obvious, you need to use a neutralizing makeup corrector such as a green, yellow or purple concealer.
Makeup Color concealers are made typically in 3 color choices- green, yellow, and lavender (mauve). You need to understand which color concealer will neutralize the flaw. Look at the flaw you want to cover. What color is it? Is it acne (red) or under-eye circles (blue)? By identifying this first, you are now ready to conceal those nasty little imperfections! Here's a list of makeup color concealers and what they neutralize:

Yellow concealer: Used to conceal bluish bruises, under-eye circles and mild red tones on the face

Lavender concealer: Used to normalize yellow-colored skin imperfections such as sallow complexions and yellow bruises. It can also help conceal very dark under-eye circles and dark spots on bronze skin tones.
Green concealer: Used to neutralize red tones on the skin. Use this for covering blemishes, zits, red blotches, rosacea, port-wine stains